PRESS & PUBLICITY DAY - PHILLY, PA
Dear Reader,
After a good night's sleep, I'm up at 5AM. I head down to the gym, go straight through the locker room and into the sauna. It is nowhere near hot enough (you're supposed to sweat like a proverbial pig in a sauna, not lounge in a pleasantly balmy cedar closet), and, of course, there is the mandatory warning sign: "Do Not Pour Water On The Rocks!"
Check.
I fill up 5 plastic cups of water and dump them on the rocks. The temperature rockets up to about 160 degrees and I find myself suddenly inside a large pressure cooker. Bliss.
I hit the treadmill for a while, then back in the sauna. Back in the room at 6AM I get dressed and head to the lobby to meet my publicity contact, Dave Cowden. Dave's a sharp young guy and I instantly feel in good hands. The plan is to hit a whack of TV and Radio stations and flood the airwaves around PA, NJ and NYC with as much press about the screening tomorrow night as possible.
We have an SUV for the day at our disposal and our fine Irish driver is Danny. Irish. Danny. Of course his name is Danny. And Danny's been in Philly for about 1,000 years and there is nothing he doesn't know about the history of the place. And he's not boring about it either - I loved listening to him tell stories all day about this or that building or place.
The great fountain downtown Philly |
Here's the line up we had to hit:
DATE: Monday, April
15, 2013
SUBJECT: THE
SANDLOT – PUBLICITY TOUR
Thank you for participating in
publicity activities on behalf of “THE
SANDLOT”. Below, please find your tentative p.a. schedule as well as
all pertinent contact information and confirmations. Please let us know if we
can assist you with anything else.
Please note Fox Representative
TBD will be traveling with you throughout the Tour; contact info is noted
below. Thank you!
FRIDAY, APRIL 12, 2013
7:25AM Grooming
7:45AM Fox
representative Dave Cowden will meet you in the hotel lobby.
7:50AM Depart
for WPSG-TV (CW)
8:00AM Arrive
WPSG-TV (CW)
8:15AM EYEWITNESS
NEWS - Live
Journalists: Ukee Washington
Journalists: Ukee Washington
8:30AM Depart
to WTXF-TV/Fox Good Day Philadelphia studio
8:45AM – 9:00AM FOX
GOOD DAY – Live (PENDING)
Journalists: Mike Jerrick and Sheinelle Jones
9:05AM Depart
for WMMR-FM (AOR)
9:30AM – 9:40AM WMMR-FM
(AOR) – Live
Journalists: Preston
& Steve Morning Show
9:45AM Depart
WMMR and proceed down the hall to BEN-FM
9:50AM – 10:00AM BEN-FM
(Hot AC) – Taped
Journalists: Marilyn
Russell Morning Show
10:05AM Depart
for WMGK-FM (CL ROCK) (Same building; different floor)
10:10AM – 10:20AM WMGK-FM
(CL ROCK) – Taped (PENDING)
10:25AM Depart
WMGK-FM and proceed to WOGL-FM (Oldies)
10:40AM-10:50AM WOGL-FM
(Oldies) – Taped (PENDING)
Journalist: The
Breakfast Club
10:55AM Depart
WOGL-FM and proceed to WBEB-FM (AC)
11:10AM – 11:20AM WBEB-FM
(AC) – Taped (PENDING)
Journalist: Jen
& Mike
11:25AM Depart
WBEB-FM and proceed to Clear Channel
11:40AM – 11:50AM WISX-FM
(Hot AC) – Taped
Journalist: Logan
& Nicole
11:55AM Depart
for Metro Networks/Beasley Broadcasting
12:05PM
– 12:15PM WRDW-FM
(CHR) – Taped (PENDING)
Journalist: Chico,
Shila, Tingle
12:20PM Depart
for WXTU-FM (COUNTRY)
12:25PM
– 12:35PM WXTU-FM
(COUNTRY) – Taped (PENDING)
Journalist: Doc
& Andie
12:40PM Depart
for Metro Networks
12:55PM
– 1:05PM METRO
NETWORKS (Syndicated) – Taped
Journalist: Paul
Perrello, News Director
1:10PM Depart
METRO NETWORKS and proceed to TBD Hotel
1:30PM Lunch
Break
2:30PM Depart
TBD Hotel for WPVI-TV (ABC)
3:00PM
– 3:15PM WPVI-TV
(CBA) ACTION NEWS – Taped (PENDING)
3:20PM Depart
WPVI-TV for TBD hotel.
3:25PM WPST-FM
(HOT AC)
Journalist: Chris Rollins
Journalist: Chris Rollins
3:40PM END
OF DAY
Yikes. Right? But we got it all done, and every single interview was great. All the journalists were big fans of The Sandlot and even though I was asked the same sorts of questions a bunch of times, it was a pleasure to answer them over and over again - it just never gets old.
Here's the inside of the studio of the most popular Radio Show in Philly - Preston & Steve:
Here's a link to the Comcast SportsNet interview with Michael Bakaan:
Comcast SportsNet Interview with Michael Bakaan
After a long day, took a walk to a dollar store to pick up some new tennis balls for Captain Maverick -- he goes through 6 or so a week. We ran the Captain on a grassy section outside the hotel.
Captain Maverick has an "after run" snack:
After that it was off for the end of day beer at a great place called Public House about 100 yards from the hotel.
Here's the inside of the studio of the most popular Radio Show in Philly - Preston & Steve:
Here's a link to the Comcast SportsNet interview with Michael Bakaan:
Comcast SportsNet Interview with Michael Bakaan
After a long day, took a walk to a dollar store to pick up some new tennis balls for Captain Maverick -- he goes through 6 or so a week. We ran the Captain on a grassy section outside the hotel.
Captain Maverick has an "after run" snack:
After that it was off for the end of day beer at a great place called Public House about 100 yards from the hotel.
End of Day 6 beer, Guinness once again |
I was told the weather had been pretty crappy for the last few days in Philly and that worried me - because having to cancel the very first screening on the 20th Anniversary Sandlot Tour was going to royally piss me off, and disappoint many thousands of people. So, in the sauna, I asked the Big Man for some help. Directly after that, as I went to get something out of the Tour Truckster I found a lucky penny. Check. Request granted. I hoped.
We hit the sack and set the iPhones for 6AM, it was a short drive to Arm and Hammer Park, home of the Trenton Thunder, but early is always better, and I had an interview (perhaps the biggest of my life) with Matt Gagne from Sports Illustrated at the ball park before the game and screening.
With Captain Maverick zonked on the sofa - he had had a massage down in the day spa early and it just put him right out - it was lights out for the night.
Check back soon.
Best,
DME
We hit the sack and set the iPhones for 6AM, it was a short drive to Arm and Hammer Park, home of the Trenton Thunder, but early is always better, and I had an interview (perhaps the biggest of my life) with Matt Gagne from Sports Illustrated at the ball park before the game and screening.
With Captain Maverick zonked on the sofa - he had had a massage down in the day spa early and it just put him right out - it was lights out for the night.
Check back soon.
Best,
DME
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